The University of Tampa's Master of Science in Business Analytics prepares students to analyze big data to solve business problems. Increasingly, companies collect and value large amounts of data, but they need help transforming it into actionable intelligence. This online master’s degree prepares students to interpret data to improve business planning, operational efficiencies, capital investments, market position and more.
Contact Information
Amy Brownlee, Ph.D.
Director, Graduate Business Programs
Professor of Management
Phone: (813) 253-6287
Email: mba@ut.edu
Turn big data into big business.
According to the Bureau of Labor Statistics, careers in business analytics-related fields are among the highest-paying and fastest-growing jobs in business and finance. With classes offered in-person or online, this flexible master’s program is built to fit the needs of working professionals as well as students pursuing the degree full-time. Across every industry, graduates of business analytics programs are uniquely positioned to analyze complex data and turn it into solutions that strengthen decision-making and improve outcomes.
Highlights
Benefits of a UTampa M.S. in Business Analytics
- Skills for Your Resume
- Career Outlook
Career-Ready Skills
After completing the program, graduates will have learned several career-ready skills to help them achieve the following:
- Design Networks
- Troubleshoot Problems
- Secure ITS Systems
- Understand Best Practices
- Prepare for Certification
Join a Growing Field
Despite growing demand, the U.S. is estimated to have a shortage of 1.5 million business analysts (McKinsey Global Institute). According to the Bureau of Labor Statistics, careers in business analytics-related fields are among the highest-paying and fastest-growing jobs in business and finance.
Graduates with a M.S. in Business Analytics go on to work in a variety of roles, including:
Healthcare Analyst
Fraud Analyst (finance, insurance)
Customer Insights Analyst (retail, tech)
Sports Analytics Analyst
Financial/Revenue Analyst
People/HR Analyst
- Energy/Utilities Data Analyst
Curriculum
What You Might Study
The STEM-approved M.S. in Business Analytics program is designed to teach students foundational statistical and quantitative analysis skills to manipulate and analyze data sets, understand key programming languages, apply business forecasting models and develop spreadsheet models to make better business decisions. Graduates are prepared for roles such as management analyst, market research analyst, financial analyst and logistician.
ITM 617
Machine Learning for Business Analytics
This course introduces the application of modern programming languages to data mining and business analytics. Through hands-on development, students will master tools like Python and SQL to process, analyze, and model a variety of real-world datasets
ITM 680
Big Data for Analytics
Master the essentials of Big Data through an in-depth look at data mining, management and analysis. You will utilize distributed computing, parallel algorithms and NoSQL databases to process massive datasets.
FIN 617
Analytics in Finance
Master empirical finance by analyzing real-world datasets from Bloomberg, CRSP and Compustat. This hands-on course equips students to manage large-scale data and apply advanced techniques to resolve selection bias and endogeneity.
MKT 617
Marketing Analytics
Leverage the power of data to outperform competitors and meet evolving customer needs. This application-oriented course bridges marketing theory with actionable data analytics, providing the tools needed to drive company growth through data-driven decisions.
Get Started
Next Steps
Discover what you’ll need to apply and explore opportunities to experience campus firsthand.
- Admission Requirements
- Visit: Virtually or In-Person
What are the admissions requirements?
- Prerequisites: FIN 500 Foundations of Finance and QMB 500 Statistics for Decision Makers, or equivalent graduate-level courses
- Completed application
- Official transcripts of all previous college work received directly from each institution
- Graduate Management Admissions Test (GMAT) or Graduate Records Examination (GRE) is required. GMAT waivers are available for those who qualify.
- Two professional reference forms (PDF) completed by individuals who attest to the applicant's professional background and academic potential. Professional letters of recommendation are accepted if preferred.
- Professional résumé
- Personal statement: In approximately 500-1,000 words, describe your professional goals and how a graduate degree from The University of Tampa will help you accomplish those goals. In turn, you may also want to emphasize what you can contribute to the graduate program.
- Click here for admission requirements for international students.
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