Education

2002 Universidade Estadual do Ceará (Brazil), B.A. 
2012 Universidade Estadual do Ceará (Brazil), M.S.
2021 Florida International University, Ph.D.

Courses Taught

Global Marketing (Undergrad/Grad)

Career Specialties

Ellen Campos Sousa specializes in the intersection of mindfulness and marketing, focusing on the impact of mindfulness interventions on consumer well-being and the development of well-being practices within educational, organizational, and public policy settings. Her academic interests lie in promoting mental health and holistic growth through innovative mindfulness programs.

Professional and Community Activities

Ellen Campos Sousa is a transformative consumer researcher dedicated to developing solutions with positive societal impacts. Combining her expertise as a mindfulness facilitator and marketing researcher, she examines the effects of mindfulness interventions on consumer well-being across diverse populations and contexts, including vulnerable women, college and high school students, work-life balance, and waiting time. Her innovative research has garnered multiple awards and grants, and she has presented her findings at numerous leading international conferences. Her pioneering study on mindfulness interventions was published in the Journal of Consumer Affairs.

An expert in mindfulness programs, Dr. Campos Sousa excels as both a developer and a facilitator. Her extensive experience in business, education, and women's empowerment has equipped her to create impactful programs targeting these three critical areas. Over the past three years, she has integrated mindfulness activities into all her marketing courses and developed an undergraduate course titled 'Mindfulness and Happiness in Management.'

Campos Sousa serves on the board of the World Happiness Foundation, where she spearheads research initiatives aimed at promoting happiness and well-being within cities, organizations, and schools. In this role, she leverages her extensive expertise to advance the Foundation's mission of fostering global happiness, creating more conscious, happy, and thriving communities.

Honors and Awards

Best Paper in Track Product/Brand/Price Award (SMA, 2022)
CIBER Faculty Professional Development in International Business in Thailand (FIU), 2022
GPSC Above and Beyond Award (FIU), 2021
Best Paper Award (C. I. Unichristus - Brazil), 2021
Outstanding Student Life Service Award (FIU), 2020
AMS Doctoral Consortium Fellow, 2020
Three Minute Thesis (3MT, FIU), Finalist, 2020
Best Poster Presentation Award (GSAW, FIU), 2019
Top Student Paper Award (AMTP), 2019
Best Paper Award (FEA/USP - Brazil), 2012

Research Grants:

Character Lab Research Network In-kind Grant ($35,000), 2023
Brazilian Council for Scientific and Technological Development (CNPq - R$ 22,500), 2023
Godbold Endowment Research Initiative ($2,400), 2023
Transformative Consumer Research Grant (TCR-ACR) ($1,500), 2022
Gardner-Webb University Research Grant ($2,000), 2022
Grant-Seeking Reassignment Award (GWU), 2022
FIU CIBER Research Award (FIU) ($2,000), 2020