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Adam R. Rottinghaus


Adam R. Rottinghaus

Meet Adam R. Rottinghaus

Assistant Professor, Communication

Education: 2004 Grand View University, B.A.
2009 North Carolina State, M.S.
2016 University of North Carolina at Chapel Hill, Ph.D.

Courses Taught: Advertising Principles
Media Aesthetics and Creativity
Advertising Campaigns
Advertising Writing
Visual Literacy
Mass Media and Society

Career Specialties: Adam Rottinghaus is a critical media, cultural and communication studies scholar. He researches technological change, consumer culture, advertising, marketing and discourses of the future. He is also a multi-media designer and marketing professional with over 10 years of experience working with print, broadcast and digital media in graphic design, art direction, marketing, advertising, branding, website programming and website management.

Professional and Community Activities: Recent Publication:
Hardin, Carolyn, & Adam Rottinghaus, 2015, “Introducing a Cultural Approach to Technology in Financial Markets.” Journal of Cultural Economy . Vol. 8.5, 547-563.

Rottinghaus is active in presenting research at regional, national and international conferences. He is a member of the National Communication Association (NCA), the Association for Cultural Studies and the Business Marketing Association, as well as a reviewer for the Critical/Cultural Studies and the Communication and the Future divisions at NCA.

Honors and Awards: (2014-2015) Dissertation Completion Fellowship (UNC)
(2012) Grant from the Kenan-Biddle Foundation for Duke/UNC Collaborative Scholarship, $5,000